1M+ average views per video2M+ followers60K+ newsletter readers

Philosophy videos that earn 1M+ views

Mini Philosophy with Jonny Thomson and Big Think reaches millions of intellectually curious professionals who reward substance over hype. Sponsorships feel additive, not interruptive.

Sponsorship packages are customized to your platform mix, campaign length, and deliverables.

2M+followers across platforms
1M+average views per video
60K+newsletter readers
3-5new short-form videos every week

Features

Choose the format that fits your campaign

Every format puts your brand next to content guests such as Ian McEwan, Rutger Bregman, Marie Kondo, Ryan Holiday, and Gary Marcus.

01

Short-form video sponsorships

Sponsor high-performing philosophy videos published 3-5 times per week and optimized for modern social platforms.

02

Podcast integrations

Integrate your brand into weekly long-form conversations with leading thinkers, authors, and cultural voices.

03

Newsletter advertising

Reach 60K+ highly engaged readers through weekly essays delivered on Substack.

04

Custom editorial partnerships

Collaborate on creator-led branded content and editorial partnerships built around your goals.

05

Multi-platform campaigns

Run integrated activations across YouTube, Instagram, Substack, podcast platforms, and Big Think's owned channels.

06

Creator-led branded content

Work directly with Jonny Thomson on custom content that fits naturally into conversations about AI and society, modern work, decision-making, and meaning.

Choose a plan

Custom packages, competitive CPMs

Pricing is customized based on platform mix, campaign length, deliverables, and custom content requirements.

Tailored to your goals

Custom sponsorship

Custom

A tailored package built around your goals, from presenting sponsorships to creator-led branded content with Jonny Thomson.

  • + Presenting sponsorships
  • + Sponsored video integrations
  • + Social media campaigns
  • + Newsletter sponsorships
  • + Custom creator content with Jonny Thomson
  • + Multi-platform branded partnerships
Book a call

Good to know

What sponsors ask

What is Mini Philosophy?+

Mini Philosophy is a philosophy-focused media property created by Jonny Thomson and published by Big Think that makes timeless ideas accessible and relevant for modern audiences.

Who is Jonny Thomson?+

Jonny Thomson is a bestselling author and one of the world's leading philosophy creators online, known for translating complex ideas into engaging and practical content. He is a former Oxford philosophy teacher and his books have been translated into 22 languages.

What platforms does Mini Philosophy publish on?+

Mini Philosophy publishes across YouTube, Instagram, Substack, podcast platforms, and Big Think's owned media channels.

What types of sponsorships are available?+

Available opportunities include podcast integrations, short-form video sponsorships, newsletter ads, custom editorial collaborations, and multi-platform branded partnerships.

What audience does Mini Philosophy reach?+

A highly engaged audience of lifelong learners and intellectually curious professionals interested in philosophy, psychology, learning, productivity, culture, technology, and personal growth. They are early adopters with the means and discernment to act, and they reward brands that respect their intelligence.

Can sponsors create custom campaigns?+

Yes. Sponsors can collaborate on custom creator-led campaigns, editorial partnerships, and integrated cross-platform activations.

Is the content brand-safe?+

Yes. Mini Philosophy operates within Big Think's premium editorial ecosystem and focuses on thoughtful, educational, and culturally relevant content.

What makes Mini Philosophy different?+

Mini Philosophy combines intellectual credibility with mass accessibility, delivering philosophy and big ideas in formats optimized for modern digital audiences. Very few media properties operate successfully at both intellectual depth and mainstream scale.

Next step

Put your brand where curiosity lives

Talk with the team about a sponsorship package built for your goals.

Book a call